Tuesday, May 16, 2006

Yahoo Facelift



Hollywood's not the only place facelifts are popular these days. For the first time since its inception Yahoo has decided to revamp its image.

The new interface is user focused rather than everything-focused. Yahoo being the world's most visited webpage, has finally come through with a new look. The interaction and user-friendly personalizations may draw even more to bookmark Yahoo as their homepage. Obviously it's a great time to launch the "look" with all the search engine battles this quarter.

Available in preview mode only, aka beta, until otherwise decided.

The new interface promotes a larger search bar focusing on the importance search plays in today's world. The page also promotes interaction while not sending users from the site.

The new Yahoo user-friendly interface even happily welcomes new comers and seasoned patrons, as noted in the picture above. Click on the above link to preview the Yahoo homepage. As stated before, this is the beta version and is not set to release full-blown until, well, the powers that be decide to release it. Typical of beta versions.


This screenshot shows one of the interactive aspects now included on the Yahoo page. Enter your city or zip code for local or weather and it pulls up your area. So, that features not new persay. However, the local pulls streets with clear names for your area and pinpoints traffic accidents or other problematic areas. Now you'll know where to avoid before sitting in your car for 15 minutes waiting for the 15 second traffic and weather segment. Nice.

Check it out. I like it so much I've changed my homepage destination to the new Yahoo page (it was on Google News, sorry Google). We'll see if it keeps my attention for long, but for now it's my new #1 destination on the web.

What do you think?

Kristen Owen writes for ContentWorth, a search engine marketing firm. Please contact Kristen with any comments or questions and feel free to browse the site, there is plenty of search engine information available, and more added daily.

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